With Kuma, you can synchronize your audiences with Meta Ads, in order to send the right advertising message to the right audience, as well as analyze their buying behavior.
To achieve this synchronization, we suggest you first connect your Meta Ads account to Kuma, following the steps described in this guide. Please note that the Meta Ads link is an option available only with Kuma Pro.
From your dashboard, click on "Store settings".
2. Then scroll to the bottom of the page and click on "Continue with Facebook".
3. If you have already connected your Meta account to Kuma, click on "Reconnect" when the correct account is connected. If you have never connected your account, proceed to the next step.
4. Then click on "Got It" to finalize the link between Kuma and Meta Ads.
5. Finally, choose your advertising account and click on "confirm".
6. To see your audience appear in Meta Ads, you need to synchronize the desired audience with the advertising platform. Click on "Audiences".
7. Select the audience you wish to synchronize and select "Sync now" under the Meta logo. Please note: you must link each audience individually to add it to your Meta Ads account.
8. You have two options:
Export to Facebook now: your audience will be imported once, not updated every day.
Export to Facebook now and every day: your audience will always be updated, since it will be exported from Kuma to Meta Ads every day.
9. Select the appropriate option and click on "Export to Facebook".
Your audience can now be used on Meta Ads. Please note: your audience name will be the same as on Kuma.